How to build an amazon affiliate site

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How to Create Solid Amazon Affiliate Content

Your Amazon affiliate site is only as good as your content. If you remember from your initial research, one of the indicators that we could take over a niche was when a competing site had low-quality content. Below you’ll learn about four common content types you’ll be using to populate your site.

1. The In-Depth Review Post

One of the most frequent pieces of content you’ll be creating to promote products are in-depth review posts. You should spend a lot of time on these posts, as they are essentially acting as a piece of sales copy to convince your visitor to head over to Amazon.

This post will provide your buyer with everything they need to know about the product in order to make an informed buying decision. We give a few ingredients you’ll want to include in each post below:

Connect to their journey and speak to what pain points this product will remedy
Answer any product objections
Highlight the benefits of each product feature
Find information the Amazon product description doesn’t cover
Mention any drawbacks of the product
Give your final verdict and tell them where to buy the product (through your affiliate link)

2. The Comparison Post

For a comparison post you’ll typically compare and contrast two or more of the top selling products in your niche. Your goal might not even be to have one product come out on top, but instead to show how each product is a better fit for different individuals.

For these posts you’ll include the same elements of the review post above, but you’ll also highlight differences between the two products, and breakdown which product performs best under certain conditions.

3. The How-To Post

Aside from just creating review content it can be beneficial to publish helpful posts that exist only to serve your target market. For instance, if your site is dedicated to backyard furniture you could create posts that cover topics like:

5 Awesome 10-Minute BBQ Meals
10 Family-Friendly Backyard Games
The Ultimate Guide to Hosting A Backyard Cookout
How To Determine When It’s Time To Buy A New Grill

Think of this kind of content as purely informational. It’s only purpose is to serve your target market without mentioning any of the products you’re promoting.

4. Roundup and Listicle Posts

Listicle posts are incredibly popular. Since these are usually shared very widely, they have the chance to bring a lot of traffic back to your website. These posts can also be seen as massive resources, which means they might attract relevant links to help improve your search engine rankings.

To continue from the previous example, some listicle posts in the backyard furniture list could be:

100 Of The Most Awe-Inspiring Patios in The World
50 Design Experts Weigh In On What Makes The Perfect Backyard
30 BBQ Kings Show You How To Make The Perfect Kebab

Examples of Amazon Affiliate Sites Done Right

I know this post contains a lot of information, so it can be helpful to see some real life examples of sites who are doing this strategy right. Below you’ll find three examples of successful Amazon affiliate sites that exist in completely different verticals.

1. Kitchen Faucet Divas

This site reviews hundreds of different types of kitchen faucets. They also provide in-depth how-to guides and a ton of other helpful content. Their review content is filled with starred reviews, and product details you can only get from them.

2. Pick My Shaver

Pick My Shaver provides in-depth reviews about electric shavers. This shows that affiliate sites can be built around just about any niche. Their content is very in-depth, and they offer comparison posts, so you can ensure you’re getting the right shaver for you.

3. Brain Pickings

I was hesitant to include this site as an example, as it’s a bit of a different take on an Amazon affiliate site. But, it does show the diversity in the type of Amazon affiliate site you can build. You’re only limited by your own creativity.

This site primarily promotes books, which won’t result in a ton of affiliate income, but you do also get a commission for any other products purchased within that 24-hour window.

Building a successful Amazon affiliate site does take a lot of work. But, even if you’re a beginner it’s a great way to learn the fundamentals of working online. The steps above gave you everything you need to know to get started creating your very own website. Now it’s time to get to work! Remember, success will only come with consistent and sustained effort.

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Exploring Different Types of Homes and What They Costs

Zoe Hansen / Investopedia Fact checked by Vikki VelasquezReviewed by Andy SmithIf you're shopping for a new dream home, you may have noticed the many styles, eras, and phrases used to describe properties. Understanding the many types of home and home terminology will help you determine what best fits your needs and tastes.Two main parameters classify a home: the structure type and the architectural style. The structure type refers to the style of building, such as a single-family home or a condo. The architectural style refers to features and designs, such as craftsman or contemporary. Key TakeawaysWhen starting your new home search, you'll need to take into account structure type and architectural style. Home structures come in varying sizes, from apartments and condos to tiny homes and single-family houses.Determining what you can afford and how much space you need will help you zero in on appropriate options. When it comes to architectural style, the region in which you're looking to buy will play a big part in the styles that are available. Housing demand, location, the age of the property and whether it has been updated, and neighborhood amenities will all impact the cost of a home. Structure TypesApartmentAn apartment is a group of similar units housed in one building that's owned and operated by a landlord, whether an individual or a corporation. Apartments are often one-story units within a multi-story building. Units can vary from studios (where the living space and kitchen are all one room) to several bedrooms.Their size makes them manageable to decorate, though there might be restrictions based on the building's rules. There also might be rules dictating whether you can own a pet or what kinds of pets are permitted. Apartment buildings often have conveniences like an on-site maintenance and repair staff, a shared lobby, laundry and mail rooms, parking facilities, and sometimes a gym or a pool. They tend to have only shared outdoor space, if any.Apartments and apartment buildings can feel quite social compared to other home structures because of the proximity of neighbors. However, they can also be noisy and lack privacy, as walls can be shared on either side, and there may be units above and below yours. Apartments are often rented out, though there may be opportunities to purchase a unit, depending on the building. While you will not build equity as a renter, you generally don't have to worry about maintenance or repairs to the apartment. NoteThough rental costs vary widely depending on an apartment's size and location, the average price in the U.S. was $1,958 per person per month, according to January 2024 data from Zillow. By comparison, a typical monthly mortgage payment–assuming 20% down–is $1,760, according to Zillow. CondoA condo, is typically thought of as being similar to an apartment, is a unit within a larger building. A condo can also be a townhome, and even a standalone home. Sometimes, condos are larger than apartments and can be multiple stories. If you were to rent a condo, it'd most likely be from an individual owner rather than a property manager. When you buy a condo, you buy a unit in a property and also share ownership of common areas, including outdoor spaces and stairwells. Instead of having a building manager or landlord oversee your unit, you will be in charge of all the repairs and upkeep if you purchase a condo. Condos are typically subject to the rules of a condo association. The association often also oversees the upkeep of common spaces, which is often funded by monthly fees on top of your mortgage. This can be a plus for landscaping, but it also means you must obey the condo association rules. Condos, like apartments, can feel very social since they often share walls. However, you are likely to have more space and, depending on the location, more direct street access with a condo. But since they do not lend the same freedom regarding lifestyle and design choices as a standalone home, they are a more affordable option and can make a great first-home purchase. ImportantThe median sale price of a condo in the U.S. as of April 2024 was $349,299. TownhomeA townhouse or townhome is an individually owned unit that shares at least one wall with another unit but has its own entrance from the street. These structures typically make use of vertical space with multiple stories. Consider them a cross between a condo and a single-family home.Sometimes, similar to condos, there are shared amenities among a collection of townhouses, including patios and pools. Townhomes can be found in both urban and suburban areas, and are typically more affordable than standalone single-family homes. The median sale price of a townhome in the U.S. as of early 2024 was $371,273. Single-Family HomeUnlike condos, apartments, or townhomes, a single-family home is a standalone unit. The majority of homes in the U.S. are single-family houses. Most commonly found in suburbs and rural areas, single-family homes are usually more private and offer more space.Since they are not connected to other units, you usually have more freedom to renovate than other home types. As owner, you have the sole responsibility of maintaining the property. This style of home often comes at a higher purchase price. Technically speaking, a single-family residence is any home with four or fewer units. According to the Census Bureau, the median square footage for a single-family home in 2022 was 2,299 square feet. The median sale price of single-family homes in the U.S. is $427,636 as of early 2024.Tiny HomeTiny homes have risen in popularity over the past decade, especially for single adults or couples who want homeownership but with greater financial freedom and less maintenance than other home types. These small units usually range from 60 to 600 square feet. Some are prefabricated, while others are custom builds. If the tiny home isn't mobile—some are—you'll need to rent or own the land on which it rests. Given their compact nature, tiny homes provide little room for family growth, hosting, or storage, but they are great for supporting solar and other off-grid projects. Architectural StylesWhen shopping for homes, identifying the time of home you want is only the first step. There is also a broad range of architectural styles to choose from depending on your specific needs and taste. Here are a few of the most popular home styles across the U.S. ColonialColonial homes have a simple, rectangular, symmetrical structure. Dating back to the 1600s, this home style is popular all over the East Coast. They typically have two or three stories, fireplaces, and brick or wood facades. Some showcase shingle siding and shutters. A classic Colonial house floor plan has the kitchen and family room on the first floor and bedrooms on the second floor. They are generally not open-concept. The exterior typically has an entrance at the center with symmetrical windows on either side. There are variations within the Colonial style based on the country of origin of colonial settlers, including Dutch Colonial, which features a large, barn-style roof and creative woodwork; French Colonial, which features iron stairs and balconies and elaborate entrances; and Federal Colonial, which typically features a layout around a central hall.British Colonial is the most common and recognizable style, which features a centered front door and two windows symmetrically positioned on either side. ContemporaryThe trends of contemporary architecture are constantly changing. Many of today's contemporary-style homes have asymmetrical layouts, open floor plans, and lots of natural light. They often feature a mix of contrasting materials and textures, low or flat roofs, and exposed beams. Color schemes are usually neutral and natural, with the goal of minimizing noise and clutter. CraftsmanCraftsman-style homes were popular between 1900 and 1930 and have since made a comeback. This architectural style arose on the heels of the Victorian home movement as a more affordable and accessible alternative. Craftsman houses were built throughout the U.S., especially in the Midwest and California. Furniture designer Gustav Stickley created craftsman bungalow kits for homeowners to purchase for about $1,000 and sold them in his magazine, The Craftsman—hence the name.A craftsman home features clean, sleek lines and visible hardware. Known for its woodwork, this style often contains notable built-ins, such as shelving and seating. On the exterior, craftsman houses often have porches, low-pitched roofs with wide overhangs, exposed roof rafters, and decorative beams under gables.There is an emphasis on natural colors, and the exteriors of these homes often have painted wood siding with accents of stucco and stone. Inside, they often feature a prominent fireplace.Mid-CenturyMid-Century modern homes get their name from the design style that boomed from 1945 to 1969. These homes feature large windows, flat roofs, and open-concept interiors. They have a very wide, low footprint and emphasize a connection to nature. They were also designed with family time and entertainment in mind and sometimes feature charming fixtures like conversation pits (below-floor-level built-in seating areas), built-in bars, and large fireplaces. Many mid-century modern homes are split-level, with short staircases connecting spaces throughout the house. A muted and natural color palette is common in these homes to complement the floor-to-ceiling windows. Colors include warm earth tones like orange, brown, or mustard, as well as natural wood and brick. Mid-century style homes and furniture have seen a major resurgence in recent years. VictorianVictorian-style homes boomed during the mid to late 1800s, during Queen Victoria's reign in the U.K. In the U.S., these homes began cropping up about 50 years later, on the heels of the Industrial Revolution.Around this time, new paint chemical dyes created options for more colorful exteriors that became a noteworthy feature of many early-century Victorians. that made different house colors possible, so bold, bright hues were a noteworthy feature of many Victorians. Later Victorians featured more natural-colored palettes.These homes often have a steeply pitched roof, bay windows, and a dominant, front-facing gable. They also typically have two to three stories with round towers, turrets, and dormers to add flair and draw attention to the top of the house. The facade is usually asymmetrical with a partial or full-width porch. Homes of this era had romantic, detailed woodworking, much like a toy dollhouse. Inside, it is common to find high ceilings, irregularly shaped rooms, doorways separating rooms (versus open-concept), and nooks. The Victorian era was known for its opulence, and stained glass, ornate fireplaces, and decorative wooden staircases can add even more character. Factors Affecting Home CostsNumerous factors can affect the cost of a home. The most obvious, and the one many homebuyers fixate on, is the size. When weighing multiple properties, the price per square foot can feel like the largest deciding factor. But don't lose sight of the others. Location, school ratings, crime statistics, and proximity to other amenities can all impact the cost of a property and the taxes you'll pay on it. Certain amenities will also increase a home's value. Outdoor space, including driveways, will make a home more expensive. The age of the home will also impact the cost. If a house is brand new, it may have a higher price point. Likewise, a historic property with updated amenities can also have a steep price. The state of the market plays an inordinate role in determining price since demand will impact the cost of square footage. Simply put, when houses are in high demand (as they are now), prices go up. This can also drag up other costs like subcontractor fees due to the strain on the labor force. Recent data on construction in North America show that the cost of labor across different types of home renovations, from structural ironworkers to tile setters, increased as high as 2.3% from January to November 2023.Frequently Asked Questions (FAQs) Should I Buy or Rent? If you're looking to grow your family or build equity, buying can be the smarter move. To determine what mortgage you can afford, use this calculator. What Is the Most Affordable Type of Home? A tiny home or prefabricated home is the least expensive type of home one can buy. An analysis by RubyHome found that the average cost of a tiny home in the U.S. is $67,000, which is over 80% cheaper than the average price of a typical single-family home. However, if you do not own land, you may have to cough up some rent money for a place to park the tiny home. A condo or apartment is also an affordable option. What Is the Best Type of Home for Families With Children? For families with children, single-family units or townhouses will afford you the most space. You can also look for one with a yard for outdoor play. A single-family home can offer greater privacy and reduced noise, as you will not be sharing any walls with neighbors. It can also be easier to renovate because you would not have to go through an HOA or property manager before proceeding. What Are the Most Expensive Locations for Buying a Home? The most expensive home prices are concentrated in coastal cities like New York, San Francisco, and Los Angeles. A home in Manhattan, New York has an average price tag of over $2.7 million, while a home in Honolulu, Hawaii costs an average of nearly $1.7 million. Several California metros make the list of most expensive homes, including San Jose, Orange County, and San Diego.The Bottom LineWhen buying a home, many factors will help you determine what works best for you. Whether you're looking to save some money with an apartment or invest in a property, factors including location and size will impact your decision.Beyond your needs, there are many different architectural housing styles that you can choose from. House-hunting can take a long time considering all these factors, but the sooner you get started on narrowing your choices, the faster you're likely to find a home that's right for you. Read the original article on Investopedia.
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What Is a Merchant Service? Their Role in Business, How They Work, and Benefits

Fact checked by Vikki VelasquezReviewed by Samantha SilbersteinWhat Is a Merchant Service?A merchant service is any one of a group of services that businesses can use to accept and process electronic payments from their customers. Merchant services facilitate these transactions and may involve a combination of point-of-sale systems, credit card readers, payment gateways, and online transaction processing, among others. Key TakeawaysMerchant services make it easier for businesses to accept electronic payments, such as credit and debit cards.Services are available for both in-store and online transactions, including point-of-sale systems and credit card readers at brick-and-mortar stores and online payment gateways for websites.Merchant services can offer benefits such as enhanced payment security, increased sales opportunities, and streamlined payment processing.There are many merchant services providers to choose from, but it's important to make sure they follow accepted security protocols. How Merchant Services WorkMerchant services encompass a number of processes involving merchants, their customers, and their respective banks. They include:The Customer Payment ProcessCustomers encounter merchant services when they initiate a transaction using a credit card, debit card, or other electronic means. This may happen through a point-of-sale (POS) device at the merchant's physical place of business, such as a shop or restaurant, or through on online payment gateway or portal on the merchant's website.In a typical scenario, the POS device or online portal will collect the pertinent details from the customer's card, then forward that information to the card-processing network associated with that card, such as American Express, Discover, Mastercard, or Visa.The information will include the account number and other data identifying the cardholder. During in-person credit or debit card transactions, the POS device obtains it by reading the card's magnetic stripe or EMV chip, where the information is embedded.In some cases (such as American Express and Discover), the network will also be the company that issued the card, known as the issuing bank. It can either accept or reject the transaction and relay its decision back to the merchant's terminal. Mastercard and Visa are simply networks or associations, and not card issuers, so they will seek approval from the issuing bank.If approved, the transaction will go through.Most of this process—often referred to as authorization—happens behind the scenes and virtually instantaneously, making it largely invisible to the customer.The Merchant Payment ProcessThe merchant doesn't receive its money right away. That involves a separate, multi-step process.When a transaction is given the green light, the merchant will receive an authorization code from the card issuer. The merchant will forward that code to its payment processor (often along with other transactions it completed that day, a procedure known as batch processing).The processor will send the information to the appropriate card network, which will then forward it to the issuing bank, if different. The issuing bank will then begin the settlement process, in which money finally changes hands.The Settlement and Funds Transfer ProcessIn the settlement process, the issuing bank will transfer funds to the merchant's bank, the acquiring bank. That bank will then deposit the funds in the merchant's merchant account. This process typically takes 24 to 48 hours.The issuing bank will also add the amount to the cardholder's balance, which will be reflected on their next billing statement. In the case of a debit card, the issuing bank can simply withdraw the money from the cardholder's account.Components of Merchant ServicesMerchant services rely on a combination of hardware and software. Some common components:Point-of-Sale (POS) SystemsIn their most basic form, point of sale (POS) systems are computers that allow a consumer to use their credit or debit card to purchase something at a merchant’s place of business. They then transmit the information to a card processing network, initiating the payment process. However, these systems have become increasingly sophisticated and not only allow merchants to conduct transactions but to monitor their inventory, record sales data, and perform other useful business functions. Some POS software can also link to accounting software, making bookkeeping easier.Credit Card ReadersA credit card reader, or payment terminal, is a piece of hardware that allows the POS to collect the data it needs. Card readers work in different ways, some relying on the older magnetic stripe technology, others allowing for the newer EMV chips or wireless NFC technology for contactless payments from smartphones and other devices.Payment GatewaysA payment gateway is the virtual equivalent of a POS system, performing the same basic functions but for online transactions. Because the physical card isn’t involved—these are often referred to as "card-not-present transactions"—the gateway must verify its legitimacy in other ways. This typically involves asking the cardholder to provide a validation code. Technically known as a CVV, CV2, or CVV2 code, it's a three- or four-digit number found on the front or back of today's credit and debit cards. Online Transaction Processing (OLTP)Used in conjunction with a payment gateway, online transaction processing allows merchants to process large numbers of transactions in real time, while also recording that information for accounting and other purposes. OLTP is a vital tool in e-commerce, where speed is key.Benefits of Merchant ServicesMerchant services cost money, but they also provide benefits beyond what merchants would be able to do on their own. Those include:Enhanced Payment SecurityMerchant services have a number of built-in safeguards to protect both the merchant and their customer (as well as the card networks and banks) from fraud and theft.Payment gateways, for example, provide a secure online connection between the merchant and customer, making it very difficult for hackers to infiltrate the system. For in-person transactions, POS systems and the security features embedded in credit cards work in tandem to protect consumers' information and thwart potentially fraudulent transactions.Merchants that accept card payments must typically comply with industry standards set by the PCI Security Standards Council, known as PCI DSS, the "DSS" standing for data security standard. The rules vary depending on the size of the business, based on number of transactions; the bigger the business, the more complex the requirements. Merchants that don't comply are subject to fines.Because most merchants have other work to attend to, they often delegate maintaining their PCI DSS compliance to merchant services providers. The PCI council itself advises merchants that, "In most cases, using a wholly outsourced third party to capture and process payments is the safest option."Increased Sales OpportunitiesWhile some consumers still prefer to use cash and some merchants may not accept any other form of payment, trends continue to move in the direction of electronic payments. A Federal Reserve study found that in 2022, credit cards accounted for 31% of all transactions and debit cards for 29%, while cash trailed at 18%.Clearly, merchants that aren't set up to handle electronic transactions put themselves at a disadvantage when it comes to sales.Streamlined Payment ProcessingIn addition to greater security, state-of-the-art payment systems speed transactions both online and off, reducing time and labor costs. The less time that customers have to wait in line and the less effort they need to expend in completing an online transaction, the more likely they are to come back. How to Choose a Merchant Services ProviderBusinesses today have numerous merchant service providers to choose from. Some are specialized businesses, others are divisions of major banks or corporations. Both Mastercard and Visa publish online lists of service providers that comply with their security requirements.To choose among service providers, the PCI Security Standards Council suggests a list of 12 questions worth asking. Among them:"Does your solution/product ensure the secure capture and transmission of cardholder data?""Does the vendor/service provider carry insurance to cover data breaches related to their product/solution?""Does the vendor/service provider assist with notification of my customers in the event of a data breach and your product solution is the root cause?"A number of websites provide ratings of merchant service providers. Providers that are cited as among the best on multiple lists include (in alphabetical order):Dharma Merchant ServicesHelcimPayment CloudPayment DepotStaxSquareStripeSeveral of the providers above also appear on Investopedia's latest list of the best credit card processing companies.Most merchant services providers offer a variety of plans and pricing tailored to different types and sizes of businesses.For example, Helcim charges no monthly fee. It says its processing fees average 1.93% plus 8 cents for in-person transactions and 2.49% plus 25 cents for online ones. Stripe's standard per-transaction fee is 2.9% plus 30 cents for domestic cards, also with no monthly fee. Both of these providers and others charge extra for hardware such as POS terminals and card readers, as well as for any additional services the merchant may choose. What's the Difference Between a Merchant Account Provider and a Merchant Services Provider? A merchant account is a bank account that can accept the proceeds from credit and debt card transactions. Merchant services refers to a wider array of specialized hardware and services to facilitate such transactions. It may include access to a merchant account as one of them. Who Pays Merchant Fees? Merchants have to pay fees on every card transaction, sometimes referred to as swipe fees or interchange fees. These fees go primarily to the card issuer, although the payment processor may also get a small cut. Ultimately the merchant may pass the fees along to the consumer in the form of higher prices. How Are Merchant Fees Calculated? Merchant fees are typically calculated as a percentage of each transaction. Credit card fees total about 2% of the transaction amount, on average. Debit card fees are limited by law to "$0.21 plus 0.05% multiplied by the value of the transaction, plus a $0.01 fraud-prevention adjustment, if eligible," as the Federal Reserve explains it. Merchant services providers will typically pass the swipe or interchange fee along to the merchant, while adding a small margin for themselves.The Bottom LineAs electronic payments have become integral to retail commerce, merchants have come to rely on merchant services providers to assist them in making sure that transactions are completed swiftly and securely. A wide variety of such services are available, and they can be tailored to the size of the business and the type of risks it may face. Read the original article on Investopedia.

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